Brand Director

Location: Dallas
Category: Marketing
Employment Type: Direct Hire
Work Location: On-Site
Job ID: 35976
Date Added: 12/09/2025

Brand Director — remote (Texas based)

Join a fast-growing, private-equity–backed home services company expanding across America’s top markets. As Brand Director, you’ll define and scale the brand architecture for a portfolio of high-growth consumer service brands—shaping positioning, creative direction, and the customer experience across every channel.

What You’ll Do

  • Own brand positioning, value propositions, and identity systems across current and future brands

  • Lead creative development for paid media, web, social, video, and offline content

  • Direct website and landing-page experience to improve clarity, conversion, and brand cohesion

  • Build a repeatable playbook for new brand launches and new-market entry

  • Partner with Growth, Performance Marketing, Content, and Call Center leaders to ensure brand excellence drives measurable KPIs (CTR, conversion, engagement, CAC)

What You Bring

  • 7+ years in brand management, creative leadership, or integrated marketing

  • Proven experience shaping and scaling brands—or leading full brand repositioning

  • Strong storytelling, message architecture, and visual communication skills

  • Ability to manage agencies, internal creative teams, and cross-functional partners

  • Excellent communication and leadership skills

Preferred

  • Experience in home services, residential services, or local service brands

  • Background launching new brands or operating in high-growth environments

  • Understanding of paid media performance and how creative impacts CAC

Mainz Brady Group is a technology staffing firm with offices in California, Oregon, Washington and Texas. We specialize in Information Technology and Engineering placements on a Contract, Contract-to-hire and Direct Hire basis. Mainz Brady Group is the recipient of multiple annual Excellence Awards from the Techserve Alliance, the leading association for IT and engineering staffing firms in the U.S. Mainz Brady Group is an Equal Opportunity Employer. We are committed to Diversity & Inclusion and incorporate non-discrimination best practices in all our staffing processes. Mainz Brady Group does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, gender expression, age, disability or any other protected class.

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