Director, Local Growth Markets

Location: Oakland
Category: Software Development
Employment Type: Direct Hire
Work Location: On-Site
Job ID: 36224
Date Added: 07/01/2026

We’re looking for a Director of Local Market Growth to lead the launch of new markets and create the local demand engine that drives early success. This is a highly visible leadership opportunity for someone who enjoys blending strategy with hands-on execution in a fast-growing, private equity-backed organization.

What You’ll Do:
? Lead go-to-market strategy and execution for new market launches
? Build localized marketing campaigns that generate awareness and demand
? Develop and scale grassroots marketing initiatives, community partnerships, and referral programs
? Oversee door-to-door canvassing strategy, field teams, and performance metrics
? Execute high-impact events, sponsorships, and experiential marketing programs
? Build relationships with local media and community organizations to increase brand awareness
? Partner closely with Sales, Operations, Brand Marketing, and Performance Marketing to ensure successful market expansion

What We’re Looking For:
?? 10+ years of experience in growth marketing, field marketing, market expansion, or go-to-market leadership
?? Proven success launching or scaling businesses in new geographic markets
?? Experience with grassroots marketing, events, partnerships, referral programs, and local demand generation
?? Background in home services, consumer services, retail, or other multi-location businesses is a plus
?? Strong project management, leadership, and cross-functional collaboration skills
?? A builder’s mindset with the ability to create scalable programs from scratch

Why Join?
• Competitive compensation
• Excellent benefits & PTO
• Year-round stability
• Career growth in a rapidly expanding organization
• Collaborative, team-first culture with the opportunity to make a lasting impact

If you’re passionate about building brands, launching new markets, and driving measurable growth, I’d love to connect! Feel free to message me directly or apply today.

Apply Now

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